Jesse Bonanno is a musician who brings this pop style more into life. We needed to treat the design same – design which brings lyrics to life. A design which compliments the style of the musician and that is peaceful ,vibrant feel.
As per the client requirement, the treatment of whole project was in sync with the feel of the kind of music being played by Jesse Bonanno. The colors chose were pastel and light as they blended best with the style of music Jesse plays.As it was complete branding project so 61 DesignStreet team planned the whole execution of various challenges involved in this project from the design process to its functionality & printing of the brand’s and cd covers.
During the designing process we needed to include the player within the design itself which was supposed to be functional later every time someone visits the site.
The track of Jesse “TURN IT UP” needed to play itself on visit of home screen of jessebonanno.com. With our creative team, we successfully managed to bring this thought of client live.Other challenges included were printing unique t shirts for the brand which not only come so great in design after printing is finalized over the tee but also be catchy,vibrant and to go with both gender style –unisex design.